Online business people must invest in their business
The decision on whether or not to add credit card processing services to an online business' site is driven by several factors, one way to make the decision is by playing the "what if" game.
As in: "What if I (the Internet retailer) decide against the investment in credit card online processing? What will it cost me?"
Those are worthwhile questions. It is hard to put a hard-dollar figure on what the lack of merchant account services will mean to a business, but there are some facts that need to be weighed carefully.
Internet access into people's homes grows by the day. As does their access at work. Not to mention from their mobile phone. And we're talking about some form of high-speed access, which allows users to get the most from their browsing experience.
Not only are kids growing up with the Internet, as well as online shopping, but seniors are getting acclimated as well, meaning that 'net usage is touching every demographic segment of society.
And the shopping patterns on the Internet have come mainstream. There was a time when it might have been a novelty, then morphed into a way to get hard-to-find or specialty items, but now people are procuring all kinds of everyday items from their computers.
The cumulative affect of all of the above is that the potential audience for online shopping is enormous and only gaining users by the day.
Fold into this the fact that when people shop online they want to use their credit cards. Paying that way offers speed and convenience, as well as a measure of buyer protection from most of the major card companies. People shopping with their credit card in hand are the majority.
And here is where the lack of credit card processing is going to cost a company. With all those people going online, with more and more people shopping online and with the majority using their credit cards to shop online any site that does not have a merchant account is going to stand out like a sore thumb.
Loyal customers become loyal customers because they get what they want from a retail entity - whether it be real-world or virtual. And one thing they are going to want in increasing numbers is the option to use their credit card. They want it so much that if you don't have merchant services they are going assume something is less than trustworthy with your site.
So we're back to the initial question - do you really want to have your site seen as less that legitimate because you don't have credit card online processing. And what is it going to cost you when a shopper hits your site, only to realize after they have filled their shopping cart that you don't accept cards?
Two things are likely to happen. One, they will zip to a site that gives them the payment options they want. TwoFree Articles, they will never be back.
And what does that cost? Still think you can't afford credit card processing?
Source: Free Articles from ArticlesFactory.com
Jim Osterman is a Web content developer with Charge.com, a leading credit card processing company that provides innovative merchant services solutions.
April 26, 2008
How To Make Money With Social Networking
Making money with social networking is kind of like various other forms of getting traffic. Depending on who you talk to, you will get different opinions of whether they like it or not. n this article we want to take a look at how you can combine making money and social networking.
Getting traffic via social networking could be a great way of making money. Different people like different things and social networking is no different.
In this article we want to take a look at how you can combine making money and social networking.
It is hard to believe that as an industry Internet marketing is less than 15 years old. Social networking itself is really only a couple of years old and the first large social network was MySpace. Now today Facebook and many others, rival MySpace for members and opportunities to promote your business.
If they are trying to build an Internet business many people that join social networks also blog. This makes sense because you can piggyback the two easily together. Depending on the industry that you are in you can get new blog readers via joining a social network.
It is important that the social network you join relates back to the theme of your business. There are social networks that are available on almost anything. If you want to join a more broad social networks such as Facebook you can join or start a specific group the relates to the theme of your website as well.
Another thing you want to do is control who you let be your friend. Again using face book as an exampleFind Article, you can only have 5000 friends. If you let anybody and everybody join you will quickly fill up your guestbook and it may contain friends that really have no interest in what you're trying to accomplish with your business.
If you would like to eventually create business partners via social networking it is important that you participate in discussions and be helpful. You cannot always just be selling and in that way it's much like discussion forums.
If you are the type of person who is naturally curious you may be able to offer new ideas to your group that they are not aware of. This is an actual way for you to develop your own credibility as well as for you to build relationships.
People naturally become curious about what you do to make money and this really is where the benefit of social networking comes in. You are passively soft selling your friends without really ever selling at all.
This is the best way to combine social networking and making money. You will be great at this and a great opportunity awaits you in the future if you're the type of person that is naturally social.
Source: Free Articles from ArticlesFactory.com
Mark Molina is a husband and father of two who never gave up on his dream to find the perfect home based business of Time Freedom. Now he can show you how to work at home on the internet too! To see the business that Mark found after three years of research, go to http://snipurl.com/23dww
Getting traffic via social networking could be a great way of making money. Different people like different things and social networking is no different.
In this article we want to take a look at how you can combine making money and social networking.
It is hard to believe that as an industry Internet marketing is less than 15 years old. Social networking itself is really only a couple of years old and the first large social network was MySpace. Now today Facebook and many others, rival MySpace for members and opportunities to promote your business.
If they are trying to build an Internet business many people that join social networks also blog. This makes sense because you can piggyback the two easily together. Depending on the industry that you are in you can get new blog readers via joining a social network.
It is important that the social network you join relates back to the theme of your business. There are social networks that are available on almost anything. If you want to join a more broad social networks such as Facebook you can join or start a specific group the relates to the theme of your website as well.
Another thing you want to do is control who you let be your friend. Again using face book as an exampleFind Article, you can only have 5000 friends. If you let anybody and everybody join you will quickly fill up your guestbook and it may contain friends that really have no interest in what you're trying to accomplish with your business.
If you would like to eventually create business partners via social networking it is important that you participate in discussions and be helpful. You cannot always just be selling and in that way it's much like discussion forums.
If you are the type of person who is naturally curious you may be able to offer new ideas to your group that they are not aware of. This is an actual way for you to develop your own credibility as well as for you to build relationships.
People naturally become curious about what you do to make money and this really is where the benefit of social networking comes in. You are passively soft selling your friends without really ever selling at all.
This is the best way to combine social networking and making money. You will be great at this and a great opportunity awaits you in the future if you're the type of person that is naturally social.
Source: Free Articles from ArticlesFactory.com
Mark Molina is a husband and father of two who never gave up on his dream to find the perfect home based business of Time Freedom. Now he can show you how to work at home on the internet too! To see the business that Mark found after three years of research, go to http://snipurl.com/23dww
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