November 27, 2007

Your Mother Could Make Money In Forex Trading

The question would be not whether she could but rather would she enter the Forex trading market. The Forex day trading arena is a veritable snake pit ripe for scam artists to bilk money out of unwary investors. On the other hand, it is a forum for educated traders with the correct education, tools, and trading strategy to make a handsome income.

Becoming a successful Forex trader basically comes down to four things; 1) attaining the correct education, 2) using Forex tools which 3) use your own personal trading strategy, and 4) finding the correct Forex broker to fulfill your requirements. Let's look at these individually:

1) Attaining the correct education. Your Mother may not know the difference between a Forex PIP and one of the backup singers for Gladys Knight. So would you send her to one of those infomercial Forex riches classes to find out? We hope not! There are literally hundreds of training courses and materials out there for proper training. Word of mouth recommendations might be the best path to follow here.

2) Forex tools can also do many things like send trading signals and various buy/sell alerts to your desktop or mobile device based on what your personal trading philosophy dictates. Many of these tools are software based and some are provided via your favorite Forex trading sites. Not all people base decisions based on these signals though and use things like technical and fundamental analysis to determine when to buy or sell.

3) It also is essential to develop your own personal trading strategy. Your ability to assume certain risks might not exactly be what other traders or your broker recommends. A Forex trading strategy is not something generic and involves your personal game plan.

4) Before trading FOREX you need to set up an account with a FOREX broker. You may feel overwhelmed by the number of brokers who offer their services online. Deciding on a broker requires a little bit of research on your part, but the time spent will give you insight into the services that are available and fees charged by various brokers.

One of the most important ways to make the greatest return (and, also carry a greater loss risk) in Forex trading is with the use of a margin account. These accounts may let you trade as much as $100k in currency for as little as $1000. Margin accounts are the lifeblood of FOREX trading, so be sure you understand the broker's margin terms before setting up an account. You need to know the margin requirements and how margin is calculated. Does margin change according to the currency traded? Is it the same every day of the week? Some brokers may offer different margins for mini and standard accounts.

Used correctly and together, the above items can lead to a comfortable part or full time income. If you don't use all the information available to you, though, you may as well let Mom take the weekend visit to Vegas with her money to see Gladys Knight. Make sure that she has developed her own Forex trading strategy and has used "paper trades" many times before actually beginning trading for real. Better that ole Mom is equipped to make some real money rather than throwing it away on the gaming tables.

Wayne Watson is editor and publisher of Forex Market Explained, a site dedicated to beginning Forex traders. This site is one of many development projects that he has created or contributed to in the past.

http://www.forexmarketexplained.com

How to Market a Small Business

When you are launching a small business, there are many things which could potentially stand in your way. A small business can be a difficult thing to market. There are situations in which you will be competing with people who have a larger monetary base, and who in turn will be able to reach more of the population. However, do not be discouraged, marketing a small business can be difficult but is not impossible, and there are several ways to make sure that your marketing efforts are on the right track.

First off, identify your customer base. The biggest mistake that you can make in marketing a small business is trying to reach everyone at once. Money and resources can be depleted quickly. Focus on your customer base, and expand as needed from that target audience.

There are several ways that you can ensure that you have chosen the best customer base for your company’s products or services. Conduct primary and secondary research to determine who your customer base is and where they live. Spend time narrowing down who you should be targeting, and once the research is concluded, you should have a group that is listed by age, gender, and even ethnicity, depending on what your small business is offering. Also, several tests are available that you can run on the products that you sell or the services that you provide

Once you have your target group in mind, the next step towards marketing a small business successfully is to reach that unique group. Don't place ads in places that will not catch their eye. For instance, if your target group is above 65, putting ads on a social networking site for teenagers would not make sense. Determine where your own customer base goes, what publications they read, what websites they frequent, and do what you can to advertise there.

Part of this requires figuring out where your potential customers come from. This is usually an easy thing to discover. Are you providing a service that you can do online – such as an online store or another business where your customers can be from all over? If the answer to this question is yes, then you can focus on doing online advertising and targeting other sites where your customers are going to visit. However, if your customer base is located locally, and you are relying on your local customers to market your small business, then you want to focus your marketing strategies on these local places, in order to make the most of the funds that you have.

The last thing that you want to remember when you are marketing a small business is that even if your competition has much more money than you do and is a much bigger corporation, you have the upper hand in the very fact that you are a small business. There are lots of people out there who are ready and willing to turn away from the larger corporations, and who are ready to focus on the smaller, local business. Stick with the things that make small businesses unique, such as quality customer service. These aspects are what usually set small businesses apart from the larger ones, and so it is there where a differentiation can be illustrated. You can gain customers by focusing on the advantages of working with a smaller company.

No matter what type of business you are providing, or whether you are seeking men, women or children to be your customers, you are going to find that you are up against a lot of competition. However, if you focus on your customer base, and the ways that you can bring your ideas directly to those people, you are going to be able to market your small business and be just as successful as those that are marketing large corporations with bigger budgets. There are many small businesses that are extremely profitable, and, by taking careful steps to market your company correctly, your business can be successful as well.

About Author:
Grant Eckert is a freelance writer who writes about business topics, similar to what consumers read in The Economist

How To Advertise Online

For everyone that decides to start their own web site online, advertising isn't as easy as it seems and many people end up paying others to do their dirty work. Face it, hours and hours of boredom. So how can you get your name out there successfully? Below is a list of some useful advertising tools that can help you lift your web site off the ground!

1. Put your web site in the big search engines (Google, Yahoo, Live, etc). Everyone uses search engines, so that is always a help.

2. Pay to get visitors using Google AdWords. You pay Google a certain amount of money per click that is made on your Ad which is placed on someone's web site. Their site would be related to yours so it's targeted traffic, and they receive money for the clicks so everyone's happy.

3. Exchange links between other web sites. This is a great way to get traffic. Whether you contact web site owners personally and see if they wish to do a link exchange or you just sign up for a "paid" link or "reciprocal" link, which is where you post their link on your web site as well. These links help you get visitors, backlinks, and improve your Google Page Rank.

4. Purchase advertisement spots on other web sites. Make sure that they are popular, receiving a decent amount of unique visitors every day. You could purchase a banner which is very noticed to help optimize the visitors you get from the web site.

5. Contact customers by e-mail advertising your web site. You can set up a mailing list of only people that would be interested in this so people don't consider it "spam".

6. Submit your web sites URL's in as many free directories as you can. Even try to submit your web site in DMOZ!

7. Use Digg! Submit articles on their web site to help get traffic to your web site. This is a great method and if you pick very good topics for your articles, even topics that trick the readers to click, you can get a decent amount of traffic.

8. Become an active member on forums related to your web site and put your web site link in your signature. Make sure you confirm with staff at the forum that it is alright with them first because you don't want to waste your time for nothing!

9. Buy signature links from active members so they can post and get traffic for you.

10. Advertise on MySpace! Yes, that is right, MySpace! Get yourself thousands of friends, real people, not other advertisers like you and put up bulletins advertising your web site.

11. As usual, we saved the best for last. This is definitely one of the best ways you can get traffic to your web site, guaranteed. Put up a video on YouTube with the displayed picture of a naked girl, then trick them to watch and get them to your web site.

Those were just some of the basic methods that you can advertise for free, or at little cost. Good luck getting some traffic!

David operates the Website Joint. Get more Free Advertising ideas at FreeAdsBoard.